Ethics & Responsibility Track

Building an inclusive AI - benchmarking and mitigating bias in LLMs
“Latimer" is an innovative AI-driven platform designed to revolutionize the way writers, marketers, students, researchers, and businesses engage with Black and Brown audiences driven from black and brown narratives- via factual texts and historical documents. This tool is aimed at preserving, analyzing, and making accessible the rich tapestry of history and culture through the power of LLMs.
Latimer is also building a framework and approach for ensuring LLMs can be evaluated for various types of bias by creating benchmarks and assessment metrics that be applied to mitigate bias.

Putting Out the Wash
It's not just greenwashing. Purpose-washing- a gap between your say you value and what you do- is becoming a massive reputational risk. It can happen unintentionally because of communication misalignments or organization structure. If you know your industry expectations and your organization's sources of tension, you can put out the wash with a brand strategy that aligns your stakeholders on your mission and action towards it.
This session will walk you through what washing looks like from different industry perspectives, its universal causes, and the tools to mitigate the risk.

Extremism Isn't Agnostic to Technology, So Why Should Tech Be Agnostic to Extremism?
The promise of Corporate Social Responsibility was that through self-policing, business would find ways to manage the externalities that it creates, be they environmental or social. However, the backlash against CSR has meant that instead, businesses are continuously reacting to changing landscapes, rather than proactively managing their engagement with CSR.
In online technology, a religion of "agnosticism," has taken hold - that tools, platforms, and services are equivalent to things we take for granted, and should be sold as such like cars and electricity. However, the fundamental difference is one of scale - online technology creates enormous reach, beyond the actions of any one individual consumer or customer. As such, the outcomes it accelerates are equally impactful at scale.
Because technology can be harnessed to create wide-scale change in our society, culture, and government, what ensures that these outcomes aren't creating deleterious effects? In the religion of technology agnosticism, there is no backstop against using technology at scale to foment democratic backsliding and the revocation of access, liberties, and rights.
Technology businesses are left to decide for themselves what customers they can or should work with, and thus are left to make consequential decisions in isolation: a circumstance that both makes them easy targets for extremist organizations to cry foul, and one that enforces a "hands-off" approach to selling technology.
But this is failing - both the businesses themselves, and customers and consumers who are increasingly attentive to outcomes driven by online tools. Can we imagine a better way, and what are the preconditions and enablement necessary by which to do so?
This presentation/discussion will reflect on the first months of PledgeNoHate.tech, and the anecdotal and factual lessons learned along the way towards creating a new piece for the CSR puzzle, one that focuses on stopping the enablement of extremism with technology.

A Humanitarian Code of Conduct for AI
Introducing what a Humanitarian Code of Conduct for AI would look like. What are the principles we all agree on? What are the difficult areas? How do we ensure we make the code relevant to local implementers and communities?

The Darkweb for Good
In 2024, Tor and other darknet technologies are well known but still remain a mysterious phenomenon often associated with nefarious activities and cybercrime. This session explores examples of how organizations are leveraging the dark web for good, from ensuring privacy rights of citizens to countering human trafficking. The session will include a brief demo and discuss emerging trends related to this topic.

Peacebuilding with Data: Is it possible?
With so much global and local uncertainty, and fear fueled by mis, dis and mal info on social media, how can we enact greater peace building through a profound commitment to data collaboration, access, sharing and sovereignty. Learn in this session from local and national leaders in Australia on how this is working practically and why it's critically important to build data collaboration for peace building.